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Top up or down, the 2009 MINI Cabrio is Always Open. February 12, 2009

Drop-top motoring is one of life's most romantic, and romanticized, experiences. Sun, breeze and speed conspire over an eager engine's clean whine, producing sore smile muscles, obscene endorphin levels and, if tresses are hanging loose, killer blow-outs. Proper topless rides unleash pleasures unknown to all but a few savvy motorists. Provided, that is, they're motoring in a proper convertible.
 
MINI Cabrio
 
The 2009 MINI Cabrio lets the sunshine in, but don't call it a "soft" top. Leave those over-stylized prima-donna convertibles to their catfights. They can't, after all, build their top-down dreams on the MINI Cabrio's iconic bulldog stance - drum-tight and evoking a sporting heritage stretching back to Granddad's day. Driver and three very, very lucky passengers also get an ingenious sunroof built into a wondrously tactile cloth roof. And, when the spirit moves them (and it often does), one-button wizardry for folding the top away in a scant 15 seconds.
 
Pragmatic to a fault, today's influencers bolster their wilder creative urges with good old-fashioned, sensible guts - underpinnings shared by the MINI Cabrio. Handling, steering and braking are all engineered around maintaining poise without sacrificing spirited, inspired movement. Not only does the Cabrio arrive in style, but also in time ­ and with class-leading fuel efficiency, too.
 
Always Open
 
On the car's steering column, a curious throwback analog gauge catches the eye: the Openometer. No self-respecting design maven is won over by mere gadgetry, but even the staunchest minimalist can geek out over this. The Openometer measures the total time the MINI Cabrio has spent in motion while the top has been folded down. A barometer for measuring how much Open has entered into your life. With any luck, it's reading as high as those endorphins: off the charts.
 
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alesimpson
posted by: alesimpson | 04/04/2009 03:54 am
 
oggi sabato 04/03/09 in italia su canale 5 al programma Non solo moda è andato in onda 1 servizio sulla new Mini Cabrio.. titolo del servizio?! ovviamente... ALWAYS OPEN!!
 
a quando i risultati?!?!?!
 
ale
isabellascanziani
posted by: isabellascanziani | 03/30/2009 12:02 pm
 
Io spero che i voti siano corretti e onesti, spero che la votazione finale rispetti i fini del contest e non le preferenze su raccomandazioni.
In bocca al lupo a tutti comunque, i disegni sono fantastici! e la Mini anche!
ciao ciao
Isa
MacPhreak
posted by: MacPhreak | 03/04/2009 10:34 pm
 
So how is this contest (#4) any different than the last (#3). There is still a user voting process in place even tho we cannot see the actual numbers it is clearly evident that lobbying is still present.
 
So the real question here is......... How is this contest going to be decided?
 
MacPhreak..
 

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