Getaways come in all shapes and sizes. The new MINI Countryman, with its 4-wheel-drive, 5 seats, 4 side doors, and roomy interior featuring the uniquely engineered "center rail", is designed for ultimate versatility in choosing how to get from city to countryside and back.
With this mantra in mind, MINI together with the agency BSUR of Amsterdam developed the idea for "Flow" - a new kind of launch commercial that shows what happens when the MINI Countryman takes ALL possible routes from point A to point B — at the same time.
Director Brian Beletic and Sway Studios of Los Angeles used the very freshest in CG technology to allow the MINI Countryman that was driven on-set in Milan to magically multiply into many cars that look and move just like the real thing. Seeing is believing, so watch the 30-second adventure now:
Want more "Flow"? Watch the "making-of" video!
To get a look at some other fresh short clips of the new MINI Countryman, click here.