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Presenting the new MINI Countryman in: "Flow"

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Getaways come in all shapes and sizes. The new MINI Countryman, with its 4-wheel-drive, 5 seats, 4 side doors, and roomy interior featuring the uniquely engineered "center rail", is designed for ultimate versatility in choosing how to get from city to countryside and back.

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"Urban"
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"In Transit"
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"Country"

With this mantra in mind, MINI together with the agency BSUR of Amsterdam developed the idea for "Flow" - a new kind of launch commercial that shows what happens when the MINI Countryman takes ALL possible routes from point A to point B — at the same time.

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Director Brian Beletic and Sway Studios of Los Angeles used the very freshest in CG technology to allow the MINI Countryman that was driven on-set in Milan to magically multiply into many cars that look and move just like the real thing. Seeing is believing, so watch the 30-second adventure now:

Want more "Flow"? Watch the "making-of" video!

To get a look at some other fresh short clips of the new MINI Countryman, click here.

by Your MINI Space Team

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