All Things Electric - Vol III, November 2009

Keep the street lights of your neighborhood illuminated by walking beneath them? Meet the future of human generated renewable energy in All Things Electric Volume III. more

Live from the MINI E Pioneers' Meeting in Berlin

The swank shopping strip that is Berlin's Friedrichstrasse was aglow with festive strings of lights and buzzing with bright-eyed shoppers last Thursday evening, as sparkling display windows radiated holiday spirit. Yet between the glitzed-out luxury boutiques and plush hotels, we stepped inside the sleek MINI showroom to find the atmosphere casual, a stimulating discussion taking place over the mobility of the future. The MINI E test drivers got together here as part of the "MINI E Berlin - powered by Vattenfall" program, which will come to an end in December. MINI Space was the only member of the press invited to attend this unique evening. more

All Things Electric - Vol 2, November 2009

The French government is making moves to bring its nation to the fore of eco-conscious countries through the creation of a €2.2 billion battery-charging network. more

All Things Electric - Vol 1, October 2009

Space-age shuttle pods are leaving science fiction behind and becoming reality at Heathrow Airport. The Brits are pioneering what many consider to be the future of public transport. Come see what the electric buzz is all about in the premiere edition of All Things Electric. more

A German Pop Icon Rocks the MINI E

We know, the MINI E Pioneers project is not about celebrity endorsements. But would it be fair to deny Herbert Grönemeyer, just because he's one of Germany's favorite singers...and a movie star, and a passionate activist who's been on the cover of TIME? After a test drive in Berlin this August he was hooked. Now he'll be joining the proud ranks of the Pioneers behind the wheel of his own MINI E for phase two of the pilot project, "MINI E powered by Vattenfall," which begins early next year. more

MINI E #111: Peter Trepp - Blissfully driving his prototype MINI E into ‘MINI E stardom.'

When it came time to selecting customers to participate in the field trial for the 100% electric MINI E, MINI didn't turn to celebrities. Instead, they used an extensive application process to identify the most qualified participants. Peter Trepp, a venture capitalist specializing in environmentally focused companies and passionate advocate for the future of electric cars fit the bill perfectly and is now the proud driver of MINI E #111. more